Decide what to do first, before you spend on a website, stock or ads.
Most people we meet have a product and a budget, and no clear order to do things in. Which products to lead with? Which channel first? What price still leaves a margin after ads and returns? We run our own online businesses, so this is the conversation we start with. The first one is free.
- Strategy call
- Free, 30 minutes, online
- 90-day plan
- 1 to 2 weeks
- Pricing
- The call is free; the plan is a fixed fee
₹0
Free strategy call
Thirty minutes on a video call. You tell us what you sell and where you are; we tell you what we’d do first and what we’d not spend on yet. No slides, no pitch.
- A clear first step, whether or not it involves us
- A rough idea of cost and timeline for that step
- Honest answers about marketplaces, ads and platforms
- A short written summary afterwards
Fixed fee
90-day growth plan
For businesses that want the whole picture worked out with numbers: products, channels, pricing and budgets, in a written plan you can act on with or without us.
- Product review: what sells, what has margin, what to drop
- Channel plan: own store, marketplaces, B2B listings, local, in what order
- Pricing and unit economics after fees, ads, shipping and returns
- RTO-adjusted ad budgets and break-even cost per order
- Competitor benchmarking on price, offers and positioning
- A ninety-day plan and two follow-up calls in the first month
Who it’s for
- Manufacturers and wholesalers thinking about selling direct
- New sellers choosing between marketplaces and their own store
- Brands whose sales grew but profit did not
- Businesses about to spend on a website or ads and unsure of the order
What’s included
- A working session on products, costs, customers and goals
- Numbers, competitors and channels worked through
- A written plan with what to do first and what to measure
- A list of what to build or set up, with rough costs
- Your own numbers in a sheet you can keep updating
- Follow-up calls once you start acting on it
What you own when it’s done
- The written plan and the unit-economics sheet
- A list of what to build or set up, with rough costs
- Your own numbers in a form you can update
How it works
Day 1
Free call
Thirty minutes on what you sell, who buys it and what you have today. You leave with a first step.
Week 1
Workshop and analysis
If you want the full plan: a working session, then the numbers, competitors and channels worked through.
Week 2
Plan
Plan presented and discussed; you decide what to act on.
Month 1
Follow up
Two calls to adjust the plan once you start.
Questions about growth strategy
It’s free and it’s thirty minutes of advice. Some of what we suggest may be things we offer, and some will be things you should do yourself or not do at all. You’re free to take the advice anywhere.
Your product list, whatever sales data you have, and an honest view of your budget and time. If you have none of that yet, that is fine; the call is where we work out what to gather.
Yes. The call and the plan both run online for clients anywhere in India or abroad.
Often paired with
Tell us about your project.
A person reads every enquiry. If you know what you need, pick the service and we’ll send a written scope and quote. If you don’t, pick the free strategy call and we’ll work it out together.
Rather write? coffee@77labs.in